The Senior Web Content Writer is responsible for providing textual content for TEA websites that enable us to communicate with stakeholders clearly, accurately, and appropriately. Duties include:
+ conducting research on relevant topics and strategies used by other states or agencies on comparable projects
+ defining content strategies for presenting complex information clearly and usably for the relevant audience
+ writing, editing, and fact-checking content prior to publication
+ collaborating with cross-divisional and cross-agency teams to align content with stakeholder needs
+ utilizing agency standards to maintain consistent branding and tone across all touchpoints
+ editing content for clarity, grammar, and tone
+ reviewing and enhancing the website for performance, design, SEO, and user experience, providing ongoing updates and recommendations, including dynamic project updates
+ managing project timelines and meeting deadlines successfully
The Senior Web Content Writer works closely with other members of their team, including subject matter experts, UI/UX designers, business analysts, developers, and testers. This position relies on experience and judgment to plan and accomplish goals and independently performs a variety of complicated tasks; a wide degree of creativity and latitude is expected. The successful applicant will be organized, resourceful, and creative, with the ability to work independently while staying aligned with the team.
Years | Required/Preferred | Experience |
8 | Required | Experience in web content writing or digital marketing |
8 | Required | Working knowledge of SEO, content strategy, website editing, and analytics tools (e.g., Google Analytics) |
5 | Required | Experience content planning and performance tracking |
5 | Required | Demonstrated strong writing, editing, and storytelling abilities |
4 | Required | Documented experience in copywriting and proofreading |
2 | Required | Basic graphic editing skills with Photoshop and/or Illustrator |
1 | Required | Bachelor’s degree in English, Journalism, Communications, or a related field |
1 | Required | Strong portfolio showcasing content for a range of different audiences |
2 | Preferred | Documented work experience relating to early childhood care and education |
2 | Preferred | Documented strong collaboration skills to work with customers across multiple agencies/organizations |
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